The Super Bowl is the championship game of the National Football League (NFL), the premier association of professional American football. Read more here at Wikipedia
And with a total U.S. audience estimated to be around 150 million viewers, Thomas Harpointner, CEO of the e-business and interactive consulting company AIS Media, says many advertisers don’t want to miss it either.
“The commercials are the most talked-about commercials on the planet,” he said. “And that’s what makes the commercials and the opportunity to advertise on the Super Bowl so special. So for a company that is just launching, or launching a new product line, or is making a big company shift, the Super Bowl offers a unique platform.”
Another unique feature of advertising on the Super Bowl is that even many who are not football fans, tune in just to watch the commercials.
The Montessori Super Bowl Ad Project is aiming to reach this audience soon
The immediate and long-term GOALS of the Montessori Super Bowl Ad campaign are threefold:
- 1)To air a Montessori commercial during the Super Bowl.
- 2)To raise awareness about Montessori education.
- 3)To jumpstart a Montessori movement that will land Montessori in the middle of the national education discussion.
With what is already projected to be the single largest television audience in history, at over one hundred million viewers, join our team and help put Montessori in the game!
Take a few minutes to check out the website and consider how you can help this ambitious effort to advance the Montessori movement and reach the tipping point.